and thank you for clicking into my cultural corner on the web. I created this page so that you can take a moment to get to know me a little before you explore all the blog posts, radio broadcasts and live events we have to offer.
Who am I & what do I do?
I am a bi-lingual social media guru, cultural activist, radio personality and founder of this cultural online magazine SofritoForYourSoul.com. Having been born & raised between Brooklyn & Bayamon, I was reared with traditional Puerto Rican values and incorporated that with what I learned in the streets of East New York. This mixture of elements in his life earned me the nickname “Urban Jibaro” that former Young Lord and Community Leader, the late Richie Perez bestowed on him.
I have over 12 years experience developing social, community & entertainment projects that market to the urban Latino demographic in the NY Tri-State area. My current projects include Capicu Poetry, a monthly open mic poetry / cultural showcase in Williamsburg Brooklyn he founded with Juan “PaPo Swiggity” Santiago. There is also the first Latino radio show on Blog Talk Radio called Radio Capicu that I co-host with Cynthia “La Chica Que Pica” Gorman.
It is through this work that I hope to continue to empower the community to promote and document the evolution of Latino culture in order to help second and third generation Latinos reconnect with lost elements of a cultural legacy they rightfully own.
How can you work with me?
Aside from all the free resources I offer on my blog, I do offer professional consulting services in the areas of Blogging / Social Media, Conceptual Development, Event Management and Online Radio Production.
Have something special in mind? Reach out and email me your idea and see if it is a good match.
On a personal note…
I am a Brooklyn born Puerto Rican, who is married to his “Reina”. I am the proud father of 4 beautiful kids, 2 boys and 2 girls (ages 21, 16, and 14 year old twins). Whenever I am not at work or spending quality time with my family, I have pretty much dedicated myself to promoting the Latin American culture to 2nd and 3rd generation Latinos as well as interested people from many cultures and places all over the world.
I would be remiss to not mention that I am also a proud brother of Phi Iota Alpha Fraternity, Inc – the 0ldest Latino Fraternity In Existence (Est.1931)
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