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By Urban Jibaro On Sunday, June 1st, 2014
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Team Capicu Brings The NYC Puerto Rican Parade To Your Social Feeds Via #QueBonitaBandera, Reporting LIVE From Our Float!

You heard it here first…  #TeamCapicu (Sofrito Media Group’s new social media reporting team) is hosting a live social cultivation event during the National Puerto Rican Day Parade to bring the Boricua More...

By Urban Jibaro On Sunday, June 23rd, 2013
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P.R.I.D.A. Steps In To Preserve Puerto Rican Arts & Culture!

Are YOU Puerto Rican Artist or a lover of the Boricua Arts Scene? If so I want to let you know about an organization tirelessly fighting to preserve the culture of Artesania in our communities. Members of Puerto More...

By Urban Jibaro On Thursday, June 13th, 2013
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What Exactly Is A Jibaro… & What’s With The Straw Hat? #IamNotPunchy

This blog post is inspired by those awkward moments that I introduce myself as George Torres, The Urban Jibaro and the person I am talking to has no idea what I am talking about. It is a question I get quite often More...