Tag archive for ‘Hispanic and Latino Americans’
By Urban Jibaro On Tuesday, September 17th, 2013

Updated: Missed Latino Americans Last Night? Watch it online…

Over the years, we have shared many stories… Unless you have seen me speak at a conference or a university, you may not how I became known as a “Urban Jibaro”. Thanks to this PBS project, I was More...

By Urban Jibaro On Sunday, September 15th, 2013

Telling The Untold Story This Latino Heritage Month And Getting Real Stereotypical About It.

Today [Latino or Hispanic] Heritage Month begins and I am excited. The spirit of this month is really the foundation of what Sofrito For Your Soul is about 365 days a year. Now I have always been an advocate of More...

By Urban Jibaro On Friday, July 5th, 2013

Latino Greeks – We Need Your Time & Energy! #PorTuFamilia

Like you, I am a member of a very proud Latino fraternal organization. As an undergrad I wanted to save the world. Being part of a dynamic and culturally diverse organization gives you plenty of great causes to More...

By Urban Jibaro On Tuesday, July 2nd, 2013

Will You Lend Me Your Influence To Save Lives? #PorTuFamilia

I am in a difficult position, I need a favor and I really do not know how to ask. I know that you get requests to “like” and “share” stuff every day and much of what is asked of you truly More...

By Urban Jibaro On Sunday, April 21st, 2013

Joeys Gym Class Goes To Miami!

Editor’s note: This year I made a promise to all of you that I fully intend on keeping… to bring you more info on Healthy Living. This has been a big focus for me personally so like most things in my More...

By Urban Jibaro On Wednesday, March 13th, 2013

Hispanicize Tip #1 – Do Not Run Out Of Business Cards

As you already know I will be attending / speaking at the 2013 Hispanicize Conference to be held in Miami Florida April 9th-14th. Attending as many conference over the years as I have, I pride myself in being pretty More...

By Urban Jibaro On Monday, March 4th, 2013

Tap Into The Power of Hashtags: #PorTuFamilia

 First off… WHAT IS A HASHTAG? (courtesy of A hashtag is a keyword phrase used in Twitter conversations that is preceded by a pound (#) sign and written without spaces in between, ie #ilovehashtags. The More...

By Urban Jibaro On Tuesday, January 15th, 2013

Latino Quote Of The Day™ by Benjamin Bratt

Benjamin Bratt at awards night at Sundance (Photo credit: qbac07) “As a person of color, there’s no getting around the reality of its responsibility.”    –    Benjamin Bratt, Peruvian-American More...

By Urban Jibaro On Monday, November 19th, 2012

My Mentor Saved My Life

Let me share with you today how my first mentor changed my life… possibly even saved it. I grew up in the 80’s in ENY Brooklyn… and I was really into Hip Hop Culture… in a time where graffiti More...

By Urban Jibaro On Sunday, October 14th, 2012

Latino Heritage Month Is Every Month

Yes, that is a phrase that old school Sofrito For Your Soul readers will remember well… it was one of our first successful tag lines and really embodies the spirit behind the work I do here. That being said… More...