Published On: Mon, Nov 10th, 2014

#ProyectoHealth To Launch At Social Health | Social Impact Event In The Bronx on November 15th

186049299In recent months, I have been teasing that something new and different is coming… that we would start to really to once again step up the conversation around health on social, especially pertaining to Latinos.  After spending a few years trying to fight Diabetes thru the #PorTuFamilia initiative, I realized that there is a bigger root cause to the unhealthy profile in our community.

After lots of feedback from people I respect, I decided to create #ProyectoHealth… an organic social conversation that will translate thru blog posts, live events, social engagement and our online podcast platform, Radio Capicu to really leverage the full extent of voice to help others lead healthier lives. This campaign will be highly experiential as I will be learning as the campaign grows.

That goal is lofty… but it also starts with me, I have committed to lose my last 45 pounds by Valentines Day (90 days) and share my experience every step of the way.

I was fortunate enough to be approached by my friend Catherine Lajara, an award winning CEO of a small Bronx enterprise called Novel Research to help create an event that will ignite a similar conversation.

That said, we invite you to the first installment of SOCIAL HEALTH | SOCIAL IMPACT, a day of healthy dialogue at the Bronx Museum.


For all the details… check out the link...




#ProyectoHealth To Launch At Social Health | Social Impact Event In The Bronx on November 15th