Partner With Us

 Founded in 1997, Sofrito Media Group is  a multi-media company currently located in Freeport, NY that manages and produces branded projects that appeal to the Latino / Hispanic segment. These projects include web properties, live events, social media campaigns, internet radio production, content development and consulting services. Our flagship project is the newly renovated Sofrito For Your Soul blog. is an online magazine enjoyed by Latinos and lovers of Latino culture worldwide. The “Urban Jibaro” as I am known online currently engages via the blog and and several social platforms allowing me to build relationships with new people every day. I have recently opened the doors to partner with brands that are relevant culturally, giving you an opportunity to connect with our readers.

Opportunities to work together include;

Brand Ambassadorships –  Have a great product or service that you think my audience will love? I am open to exploring opportunities being the face or voice for your product but I would have to love it as well. Please know that there will be a promotional fee as I am not open to promoting products as an Ambassador in exchange for coupons, discounts, freebies and for the promises of fame or fortune.

Banner Advertising - Advertisers have a number of promotional opportunities for sharing information with our site’s growing number of visitors through banner and social media placement. We offer placement via relevant content  including blog posts, photo, or video assets, on topics pertaining to the Latino lifestyle and heritage through art, fashion, music, dance, traditions,and emerging trends. We currently are accepting 3, 6, 12 month committments for banner advertising. Check out our ad rates here

Radio Advertising The Capicu Show is the first live Latino radio talk show on the web (founded in 2007). Latinos and people who love Latino culture all over the world tune in to listen and engage in conversation about important cultural issues. This is not your average talk show, we are more of town hall meeting for the global Latino cultural community. This show is currently broadcast on Blog Talk Radio and is available via podcast on Itunes. We have the ability to produce audio commercials for your campaign for a fee.

Event Management – Under our Capicu Cultural Showcase brand, we are producers of diverse poetry and performing arts events in the New York City / Tri State Area, formed using the philosophies of the most progressive intellectual and artistic movements of the last century (i.e. The Harlem Renaissance, the Beat Poets & most notably the Nuyorican Movement). We were founded in Brooklyn in March 2007 as an Open Mic & made our presence felt immediately by featuring both veterans as well as up-and-coming performers of spoken word, prominent visual artists, comedians, and select musical guests covering the genres of salsa, bomba y plena, progressive hip hop, and more. We have taken our brand to major academic institutions like ColumbiaUniversity, New York University, Fordham University, Hunter College and Long Island University, and we have also taken our brand to major international corporations like National Grid Energy and Pepsi. We offer services that include concept development, talent acquisition, social event branding, venue prospecting, hosting and full event management.

Social Media Consulting – Building a brands like Sofrito for Your Soul and Capicu Cultural Showcase is not easy without significant funding. The key to our grassroots success has been addressing the needs of our following and building a strong community around that. The community we serve today includes people that have become part of our movement thru platforms like AOL Chat, Mi Gente, Black Planet, Friendster, My Space, Facebook, Twitter and the list keeps growing. We have 15 years experience helping grow and nurture niche followings for small and medium brands looking to find their voice online.  We have services that include webinar / classroom trainings, account creation, optimization and full social brand management.

When you partner with Sofrito Media Group you have the opportunity to take advantage of:

- A Positive Image – we only accept ads that we feel will resonate with our audience.

- Increased Credibility – Our brand is a trusted name in both on line and in local communities.

- Reaching The Right Audience – Have you seen the numbers on US Hispanic spending?

- Affordable and Effective Marketing – Flat Rate / Long Term Options Make It Easy

On line Exposure Through Our Social Media Outlets Such As Twitter & Facebook

Do not have time to do it yourself?

I am currently available to consult on projects that require a relationship building component that uses social media. He is also available to speak / consult on projects that engage the English Speaking Latino segment.

The following fee based services are available on demand.

Social Media Account Set Up

Full set up of your social presence with your branding. In addition, I optimize using some free or fee based tools based on your needs, budget and time constraints. Contact me for a free consult

Typepad Blog Set Up

Blog set up with custom graphics, categories, tags, feedburner rss feeds, google analytics, google adsense, social media intergrations and much more. Everything you need to launch your blog.Contact me for a free consult

Social Media Monitoring

Have a brand that needs monitoring? Want to monitor your competition? or maybe you just want to research your niche before you invest your time and money into your new venture. We use tools to monitor what is happening in the “socialsphere” so we can deliver a comprehensive report of statistics related to your keywords. Contact me for a free consult

Group Trainings

New to Facebook? Twitter? Know a few other people that can use some help too? We do trainings for groups as small as 6 people up to 18. Great for entreprenuers on a budget. Contact me for a free consult

Need one or more of these services… maybe you need 1 on 1 consulting. based on your needs and goals, we can build you a social strategy that makes sense and will not exhaust your time and resources.Contact me for a free consult


New Services: Medical Office Consulting

HispAfter our successful 4 year campaign with the American Diabetes Association’s Por Tu Familia Project and work we are currently doing with small practices in Corona Queens and washington Heights. We are proud to open the doors to our new Medical Consulting program.

This program is a mutual long term committment campaign to promoting quality care in underserved Latino communities. We only work with Doctors willing to reach outside their walls and raise their profile as a community leader in preventive health.

The ideal practice for this campaign is one that has a strong infrastructure, addresses key health concerns in our community such as Diabetes, Obesity and Heart health. They also have to have an open mindset to try new media tactics to reach patients of all ages.

We assist with identifying and hiring the right people, we help improve customer service, we help develop in house media to promote your services and we also organize grassroots events utilizing social media and funding from your vendors to help raise your profile in the community while providing valuable services.

Last but not least, we build a media publicity engine for your practice that works for you 24 hours a day, creating social proof and positioning you as an authority in your field.

Contact me for a free consult

Sessions are available in person by appointment (locally in NY), Tele-Conference or via Skype.

If you are interested in partnering with us, email us at Engage (at) SofritoMediaGroup (dot) com or fill out the form below.

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Sofrito For Your Soul is PR Friendly and is currently accepting sponsorship / partnership requests from brands that have relevancy to our following,

Important: Sofrito For Your Soul is a family site and does not accept advertisement from companies selling tobacco products and any type of adult related business. Sofrito For Your Soul has the right to reject any potential client without cause.