Puerto Rico Is Open For Business

So… on September 20th, I spent the evening with our friends of NYDIS & Why Not Care at St Barts Church in NYC for a memorial service for the over 3,000 lives lost during Hurricane Maria. The ceremony was heartbreaking and culminated in a peaceful march to TrumpTower for the community to voice their indignance towards recovery efforts in More...

by Urban Jibaro | Published 1 year ago
By Urban Jibaro On Monday, June 18th, 2018

#EstamosAqui: The Pride & Pain of This Year’s Parade

By Nancy A. Ruffin Puerto Rican flags waved proudly along Fifth Avenue this past Sunday, June 10, 2018 at the 61st National Puerto Rican Day Parade. Despite the devastation that Puerto Rico has endured this past More...

By Urban Jibaro On Monday, January 29th, 2018

NYC Event: Que Bola Acere? (The Workshop)

Dr William Q. Ross, founder of Ashé Internacional, Inc., first visited Cuba in 1997 as a member of the Venceremos Brigade. Join us as he shares his history of travel to Cuba over the last two decades with More...

By Urban Jibaro On Friday, September 15th, 2017

Latino Heritage Month Is Here… and I Have Had A Change Of Heart

I preface this post by saying… the links expand to dope info on each topic highlighted. Feel free to explore. Soooo I struggled with this every year since I started the website. Latino Heritage Month sounds More...

By Rich Villar On Sunday, July 2nd, 2017

La Gente Unida: At the 2017 Puerto Rican Day Parade

Photo credit: Angie MV Photography Usually, the adrenalin pumps quickly when you enter the block. The way I do it, I unfurl my Obnoxiously Large Puerto Rican Flag ™ as soon as I leave the checkpoint, and let More...

By Urban Jibaro On Sunday, December 11th, 2016

Banco Popular Dedicates Puerto Rican Christmas Special To The Boricua Diaspora.

There is simply nothing I can write here that can express how I feel right now. For years, Nuyoricans (as well as others in the Diaspora) struggled with what we can do to help with any of the issues facing the island. More...

By Urban Jibaro On Sunday, October 23rd, 2016

“I Like It Like That” Is How NYC Theater Got It’s Mambo Back!

… in my personal opinion… it has been a while since I saw something so good I want to go again.   That said, here is a little #SundaySofrito for you. I want to preface this post by saying I have More...

By Urban Jibaro On Wednesday, September 14th, 2016

Listen Online To #TheEmpowHERmentHour: A Conversation About The Puerto Rico Crisis You Do Not Want To Miss

This Thursday September 15th Maria Rodriguez and I push aside pop culture politics to talk the plight of Puerto Rico on #TheEmpowHERmentHour and what this economic/humanitarian crisis means for la isla and our More...

By Urban Jibaro On Monday, August 15th, 2016

Let’s Focus On Legacy & Save Brooklyn’s 3 Kings Day Parade

So yeah… my focus lately has been on legacy. I realize that once I am gone, that is all I’ll have left. I am not alone; I think about the elders. I think of the unsung souls and their contributions via More...

By Urban Jibaro On Saturday, July 16th, 2016

Add Some “Sofrito” To Your Latino Heritage Event

Why? Because Mama Taught Me Everything I Know About Social Media (and Sofrito). All jokes aside, If I only had a dollar for every time I heard… Why do you use “Sofrito” in your branding? Do you More...